Top 20 World’s Richest YouTubers in 2025

Discover the top YouTubers making millions from content, brand deals, and businesses. From viral stars to gaming legends, see who’s dominating the digital world. Stay updated on their net worth, earnings, and success stories, only on RichestYouTubers.com!

From MrBeast to PewDiePie, meet the top 50 YouTube moguls turning creativity into fortune, building multi-million dollar empires one video at a time!

Richest youtubers worldwide

Mrbeast (Jimmy Donaldson) is the Richest Youtuber in the World with ONE $ Billion

Top 20 Richest YouTubers of 2025

YouTuber NameNet Worth (USD)YouTube HandleTotal Subscribers
MrBeast (Jimmy Donaldson)$1 Billion@MrBeast370 million
Jeffree Star$200 Million@jeffreestar15.8 million
Logan Paul$150 Million@loganpaulvlogs23.5 million
Like Nastya (Anastasia Radzinskaya)$104 Million@LikeNastyaofficial125 million
Ryan World (Ryan Kaji)$100 Million@ryansworld37 million
KSI (Olajide Olatunji)$100 Million@ksi24.1 million
Dude Perfect$100 Million@dudeperfect60.2 million
Jake Paul$80 Million@jakepaul20.7 million
Ninja (Richard Tyler Blevins)$50 Million@ninja23.8 million
PewDiePie (Felix Kjellberg)$45 Million@pewdiepie111 million
Markiplier (Mark Fischbach)$45 Million@markiplier36.6 million
DanTDM (Daniel Middleton)$35 Million@DanTDM29.2 million
VanossGaming (Evan Fong)$25 Million@VanossGaming25.9 million
Marques Brownlee (MKBHD)$20 Million@mkbhd19.6 million
Vlad and Niki$20 Million@VladandNiki133 million
David Dobrik$20 Million@DavidDobrik18.3 million
Emma Chamberlain$12 Million@emmachamberlain12 million
Liza Koshy$10 Million@lizakoshy17.8 million
Smosh$15 Million@smosh25.1 million
PrestonPlayz (Preston Arsement)$25 Million@Preston25.6 million
UnspeakableGaming$30 Million@unspeakable16.8 million
Collins Key$18 Million@CollinsKey25 million
James Charles$22 Million@jamescharles23.9 million
Rosanna Pansino$15 Million@rosannapansino14.6 million
Rhett & Link (Good Mythical Morning)$30 Million@GoodMythicalMorning18.2 million
Lilly Singh (IISuperwomanII)$20 Million@IISuperwomanII14.7 million
Jenna Marbles$8 Million@JennaMarbles20.1 million
Casey Neistat$16 Million@caseyneistat12.4 million
FaZe Rug$7 Million@FaZeRug23.1 million
Shane Dawson$12 Million@shane20.7 million
Blippi$140 Million@blippi23.6 million

Alert

The subscriber counts were recorded and calculated as of the date of publication. These figures are subject to change over time.

Frequently Asked Questions

Absolutely! YouTube remains one of the most lucrative platforms for creators. With multiple revenue streams, AdSense, sponsorships, memberships, merch, and digital products, there are endless ways to turn content into cash.

Success isn’t just about views, it’s about strategy. The biggest YouTubers focus on SEO, audience retention, consistency, and multiple income streams to maximize earnings.

  • Invest in good gear (camera, mic, lighting)
  • Use engaging storytelling & pacing
  • Edit with trendy cuts, sound effects, and captions
  • Optimize thumbnails & titles to increase clicks

Posting 1-3 times per week is ideal. Use YouTube Analytics to track when your audience is most active—typically evenings & weekends perform best.

  • Use trending keywords in titles & descriptions
  • Add relevant tags & hashtags
  • Create eye-catching thumbnails
  • Encourage longer watch time & engagement
  • Upload 8+ minute videos for multiple ad placements
  • Keep content family-friendly to avoid demonetization
  • Maintain high engagement for better ad rates

Relying only on AdSense is risky! Smart creators expand earnings through:

  • Sponsorships & brand deals
  • Affiliate marketing
  • Merch, courses & e-books
  • YouTube memberships & Patreon
  • Build an engaged audience brands want to reach
  • Create a media kit showcasing your stats
  • Pitch directly to brands or use platforms like Upfluence & GrapeVine
  • Be selective—only promote products you believe in

Super important! Replying to comments, doing live streams, and using community posts keep your audience loyal and boost YouTube’s algorithm favorability.

Yes! Cross-promote your videos on TikTok, Instagram Reels, and Twitter. Use short clips to tease content and drive traffic to your channel.

  • Emotional triggers (funny, shocking, inspiring)
  • Trending topics & challenges
  • Shareable content with strong calls to action
  • Fast-paced editing & engaging storytelling

It’s a game-changer! Partnering with YouTubers in your niche helps you tap into new audiences and grow faster.

If editing is slowing you down, it’s time to outsource. A team helps you scale faster, allowing you to focus on creativity & brand growth.

  • Smart YouTubers turn their brand into a business by:
  • Launching websites & blogs
  • Creating digital courses & paid content
  • Starting a podcast or product line

Yes! Monetize your expertise by selling e-books, courses, webinars, or exclusive content via platforms like Teachable & Gumroad.

  • Save for taxes (a must for creators!)
  • Invest in stocks, real estate, or side businesses
  • Reinvest in better production gear & content
  • Enable YouTube Memberships for exclusive perks
  • Use Patreon to offer premium content
  • Create subscription-based courses or private communities
  • Stay updated via YouTube Creators Blog
  • Track watch time, click-through rate (CTR), and audience retention
  • Experiment with Shorts & new trends
  • Batch film & schedule content in advance
  • Take breaks and prioritize mental health
  • Try new content formats to stay inspired
  • Use royalty-free music & clips
  • Disclose sponsored content (FTC guidelines)
  • Read YouTube’s policies to avoid demonetization

You need 1,000 subscribers + 4,000 watch hours (or 10 million Shorts views in 90 days) to join YouTube’s Partner Program and start earning.

  • Finance & Investing
  • Tech & Gadgets
  • Business & Entrepreneurship
  • Health & Self-Improvement
  • Hook viewers in the first 10 seconds
  • Add storytelling & curiosity gaps
  • Use end screens & playlists to keep people watching
  • Yes! Shorts help:
  • Get discovered faster
  • Increase engagement & subscriber growth
  • Qualify for YouTube’s Shorts ad revenue share
  • TubeBuddy & VidIQ (SEO & keyword optimization)
  • Canva & Photoshop (Thumbnail design)
  • Final Cut Pro & Adobe Premiere Pro (Editing)
  • Notion & Trello (Content planning)

It varies! Some grow in months, while others take years. The key is consistency, quality, and adaptability.

Final Tip

YouTube success isn’t about luck—it’s about strategy, patience, and learning from top creators. Stay consistent, experiment, and never stop improving! 🚀